Professor Amanda Beatson

Profile image of Professor Amanda Beatson

Faculty of Business & Law,
School of Advertising, Marketing & PR


Personal details

Positions

Professor
Faculty of Business & Law,
School of Advertising, Marketing & PR

Keywords

Vulnerable Consumers, Transformative Services, Services Strategy, Consumer Psychology

Research field

Marketing

Field of Research code, Australian and New Zealand Standard Research Classification (ANZSRC), 2020

Qualifications

  • Doctor of Philosophy, Management (University of Queensland)

Teaching

Teaching Interests

  • Services marketing
  • Marketing management
  • Strategic marketing
  • Consumer behaviour

Publications

QUT ePrints

For more publications by Amanda, explore their research in QUT ePrints (our digital repository).

View more publications

Filter publications:

A complete list of publications is available at: https://www.qut.edu.au/about/our-people/academic-profiles/a.beatson

Selected research projects

Projects listed above are funded by Australian Competitive Grants. Projects funded from other sources are not listed due to confidentiality agreements.