QUT - Academic profiles - Dr Ella Chorazy

Biography

Ella Chorazy is a Senior Research Associate at the Digital Media Research Centre, working on the Discovery Project "Understanding and Combatting 'Dark Political Communication'." She has a professional background in strategic communication, and is passionate about both research and teaching. Ella's interdisciplinary research interests span the fields of political communication, public relations, journalism, media studies and popular culture.

Ella was awarded the QUT Medal when she completed her double undergraduate degrees and was the recipient of several postgraduate research scholarships including an Australian Postgraduate Award, Creative Industries Top-Up Scholarship, and the Tom Dixon Scholarship. She completed her PhD with the DMRC in 2018 and held an ongoing appointment as a Lecturer in Communication at RMIT in Melbourne, Australia from 2018-2024 before returning to QUT.

Ella is actively engaged in the higher education community and is a Fellow of the Higher Education Academy (AdvanceHE), as well as a member of a number of industry associations including Communication and Public Relations Australia (CPRA), the International Communication Association (ICA), the Australia and Aotearoa New Zealand Communication Association (AANZCA), and the Institute of Professional Editors (IPEd). Ella maintains strong networks with her colleagues and enjoys cross-institutional collaborations.

+61 7 3138 4029

ella.chorazy@qut.edu.au

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Personal details

Positions

Senior Research Associate
Faculty of Creative Industries, Education & Social Justice,
School of Communication

Qualifications

Doctor of Philosophy (Queensland University of Technology)
Bachelor of Creative Industries (Honours) First Class (Queensland University of Technology)
BCI(Media Comm) with dist. / BBUS(PR) with dist. (Queensland University of Technology)

Teaching

Ella has extensive teaching experience, having worked as a Sessional Academic for QUT from 2010-2018, and as a Lecturer at RMIT University from 2018-2024. She has provided leadership in the areas of academic advice and pastoral care, as well as student belonging and pedagogy, and has led curriculum design and course development, including program overhauls, assessment design, content innovations, new class activities, and training workshops. Ella has been involved in both faculty core and discipline specific units, and has taught a wide range of subjects in media and communication both in Australia and internationally. Her teaching specialisations are in political communication, professional communication, project management, popular culture, and public relations, though she has also taught into other areas including digital media, creative industries, and research methods. Ella is a Fellow of the Higher Education Academy (AdvanceHE) and has won several teaching awards. She is a passionate and conscientious educator, and consistently receives outstanding student feedback and peer evaluation results.

Experience

Ella's professional background is in strategic communications, with particular expertise in stakeholder engagement, political advocacy, market research, and project management. Before becoming an academic, she spent over a decade working across various in-house and consultancy roles, and has managed various campaigns, initiatives, and events for large public institutions in collaboration with sponsors, industry partners, and other stakeholders.

Ella is a member of a number of industry associations including Communication and Public Relations Australia (CPRA), the International Communication Association (ICA), the Australia and Aotearoa New Zealand Communication Association (AANZCA), and the Institute of Professional Editors (IPEd). She continues to be involved with industry and is open to consulting opportunities.

Publications

QUT ePrints

For more publications by Ella, explore their research in QUT ePrints (our digital repository).

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2023

Brennan, L., Parker, L., Garg, D., Kubacki, K., Jackson, M. & Chorazy, E. (2023). Beyond the Dark Arts: Advancing Marketing and Communication Theory and Practice. World Scientific Publishing. https://eprints.qut.edu.au/255805
Brennan, L., Jackson, M., Kubacki, K., Parker, L., Garg, D. & Chorazy, E. (2023). Beyond the Dark Arts: Advancing Marketing and Communication Theory and Practice. In Brennan, L., Parker, L., Garg, D., Kubacki, K., Jackson, M. & Chorazy, E. (Eds.), Beyond the Dark Arts (pp. 1–9). World Scientific Publishing. https://eprints.qut.edu.au/255804
Brennan, L., Parker, L., Schivinski, B., Jackson, M., Pochun, T., Florence, E., Langley, S., Hill , A., Ryder, M., Lockrey, S., Verghese, K., Francis, C., Sherman, A., Alessi, N., Phan-Le, N. T. & Chorazy, E. (2023). Consumer perceptions of the role of packaging in reducing food waste: Final Project Report. Fight Food Waste Cooperative Research Centre. https://eprints.qut.edu.au/255807
Fitch, K. & Chorazy, E. (2023). PR girls and spin doctors: The public relations profession in popular culture. In Popper, D., Place, K. R. & Weaver, C. K. (Eds.), The Routledge Companion to Public Relations (pp. 213–224). Routledge. https://eprints.qut.edu.au/255868

2022

Jackson, M., Chorazy, E., Sison, M. D. & Wise, D. (2022). Public relations ethics in the 21st century: a state-of-the-field review. Journal of Communication Management, 26(3), 294–314. https://eprints.qut.edu.au/255866

2021

Brennan, L., Parker, L., Lockrey, S., Verghese, K., Chin, S., Langley, S., Hill, A., Phan-Le, N. T., Francis, C., Ryder, M., Jackson, M., Sherman, A., Chorazy, E. & Alessi, N. (2021). The Wicked Problem of Packaging and Consumers: Innovative Approaches for Sustainability Research. In Muthu, S. S. (Ed.), Sustainable Packaging (pp. 137–176). Springer. https://eprints.qut.edu.au/255867
Chorazy, E. (2021). Coke and Health. In Crawford, R., Brennan, L. & Khamis, S. (Eds.), Decoding Coca-Cola (pp. 207–225). Routledge. https://eprints.qut.edu.au/255869

2020

Nguyen, D., Brennan, L., Parker, L., Phan-Le, N. T. & Chorazy, E. (2020). Social media mechanics and marketing strategy. In Parker, L. & Brennan, L. (Eds.), Social Marketing and Advertising in the Age of Social Media (pp. 27–46). Edward Elgar Publishing. https://eprints.qut.edu.au/256258
Dingeldai, J., Brennan, L., Parker, L., Nguyen, D. & Chorazy, E. (2020). Telling stories: the science of social media content. In Parker, L. & Brennan, L. (Eds.), Social Marketing and Advertising in the Age of Social Media (pp. 120–136). Edward Elgar Publishing. https://eprints.qut.edu.au/256241
Brennan, L., Parker, L. & Chorazy, E. (2020). Social marketing frameworks. In Parker, L. & Brennan, L. (Eds.), Social Marketing and Advertising in the Age of Social Media (pp. 8–26). Edward Elgar Publishing. https://eprints.qut.edu.au/256259
Chorazy, E. (2020). Belonging Toolkit for OLT Environments. RMIT University. https://eprints.qut.edu.au/256299

2017

Chorazy, E. & Harrington, S. (2017). Fluff, frivolity, and the fabulous Samantha Jones: Representations of public relations in entertainment. In Harrington, S. (Ed.), Entertainment values: How do we assess entertainment and why does it matter? (Palgrave Entertainment Industries series) (pp. 229–249). Palgrave Macmillan UK. https://eprints.qut.edu.au/105642

A complete list of publications is available at: https://www.qut.edu.au/about/our-people/academic-profiles/ella.chorazy

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Dr Ella Chorazy