Dr Lars Isaksson

Faculty of Business & Law,
School of Advertising, Marketing & PR
Biography
Field of Research: INTERNATIONAL BUSINESS STRATEGYDr Lars Isaksson (Ph.D. Management-Global Business Strategy, MBA, MIB, B.Sc. Economics/Distribution) is a Lecturer in International Business at the AMPR, QUT. Lars is a passionate researcher focusing on global business strategy, productivity and CSR/CSP/ESG in relation to the strategic management field and the economics of CSR/CSP/ESG, towards how corporate behaviour can improve financial performance through mining reputation capital. Lars IB acumen spans 20 years managerial positions in industry, e.g. as a value-chain consultant and solution sales specialist, providing strategic improvements to multiple Fortune-500 companies such as Coca-Cola, ABB, Toyota, Carlsberg and IBM. His awarded international industry exposure spans more than 60 countries in Europe, North- and Central America, the Middle East and the Asia-Pacific region. Dr Isaksson’s decade long teaching repertoire (UG, PG, MBA, EMBA, Executive Training) covers: Global Business & Leadership; Cross-Cultural Management; Business Strategy; Strategy & Leadership; Strategic Management; Concepts of Strategy; International Business; Operations & Supply Chain Management; International Marketing, International Logistics and International Logistics and Management.
Journal Publications:
Isaksson, L. E. (2025). Corporate Social Responsibility Trajectory: Mining Reputational Capital.Special issue: The Future of Corporate Social Responsibility. Administrative Sciences, Vol. 15(3).
Isaksson, L. E., Kiessling, T. (2023).Corporate Social Responsibility (CSR) and Engineering Management: Performance Implications. IEEE Transactions on Engineering Management.
Woodside, A., Megehee, C. M., Isaksson, L E., Ferguson, G. (2021). Consequences of national cultures and motivations on entrepreneurship, innovation, ethical behaviour, and quality-of-life. Journal of Business & Industrial Marketing, Vol. 35 No. 1, pp. 40-60.
Isaksson, L. E., Woodside, A. (2017). Capturing Complexity in How Configurations of Firm Internal Orientations Impact Corporate Social Performance Outcomes: Breaking from the Dominant Logic of Symmetric-Variable to Asymmetric-Case-Based Theory and Testing. Australasian Marketing Journal, Vol. 24, Issue 4, November 2016, pp. 300-308.
Isaksson, L. E., Woodside, A. (2016). Modelling Firm Heterogeneity in Corporate Social Performance and Financial Performance. Journal of Business Research, 69 (3285-3314).
Kiessling, T., Isaksson, L. E., & Yasar, B. (2016).Market Orientation and CSR: Performance Implications. Journal of Business Ethics, 1-16.
Isaksson, L. E., Kiessling, T., & Harvey, M. (2014). Corporate Social Responsibility: Why bother? Organizational Dynamics, 43(1).
Textbook Publications:
Woodside, A., Megehee, C. M., Isaksson, L E., Ferguson, G. (2019). Cultural outcomes on entrepreneurship, innovation, and national quality-of-life. Book chapter: “Accurate Case Outcome Modelling: entrepreneurial policy, management, and strategy application,” pp. 185-246.
Isaksson, L. E., Mitra, N. (2019). ISO 26000: The Toyota Case Study with Special Emphasis on Its India Operations. Textbook by Samuel O Idowu, Catalina Sitnikov and Lars Moratis (eds.): “ISO26000 A Standardized view on Corporate Social Responsibility: Practices, Cases and Facts”. Springer Int’l. Publishing, pp. 137-157.
Isaksson, L. E., Mitra, N. (2019). To Legislate or Not – that is The Question: Comparing CSR Intent and Effects in Economies with Voluntary CSR and Legislated CSR. In Schmidpeter, Capaldi, Idowu & Lotter (eds.) International Dimensions of Sustainable Management and subtitle: Latest Perspectives from Corporate Governance, Responsible Finance and CSR. Springer International Publishing.
Isaksson L.E., Woodside A.G. (2017). The Complexity Turn to Modelling Firm Heterogeneity in Corporate Social and Financial Performance. In: Woodside A. (eds) The Complexity Turn. Springer, Cham.
Research Supervision
PhD, co-supervisor, (2025), Ms. Fatma Gazwine, QUT,” Building Brand Experience in the Metaverse.” Head supervisor, Dr Edwina Luck, QUT, AMPR.
PhD, co-supervisor, (2023) Mr. Hatem Alfardi, QUT. “Consumer Engagement & E-marketing Campaigns in the MENA Region: Fossicking Social Media Effects.” Head supervisor, Dr Edwina Luck, QUT, AMPR.
PhD, co-supervisor, (2022) Ms. Jayani Athapaththu, QUT,” Exploring the positive effects of negative reviews on online purchase intentions.”Head supervisor, Dr Edwina Luck, QUT, AMPR.
MPhil., co-supervisor, (2023) Mr. Bryce Devlin, QUT, “Leveraging dynamic capabilities in demand planning for neural network integration in dynamic retail market.” Head supervisor, Assoc. Professor Shane Matthews.
PhD, co-supervisor, (2019), Ms. Nayan Mitra, Aligarh Muslim University, Kolkata, India. “CSR in the Indian Context,” under Dr das Gupta, Head- & Chairperson FPM Indian Institute of Plantation Management (Ministry of Commerce, Govt. of India) and Adjunct Professor Indian Institute of Management and the S.P Jain Institute of Management and Research Mumbai, India.
MBA capstone project (2016). Mr. D. Frost. “Commercialization of an Infant Formula Wholesale Business into the Chinese Marketplace.” Bond University.
Personal details
Positions
- Lecturer in International Business
Faculty of Business & Law,
School of Advertising, Marketing & PR
Research field
Strategy, management and organisational behaviour
Field of Research code, Australian and New Zealand Standard Research Classification (ANZSRC), 2020
Qualifications
- PhD Management (Bond University)
Teaching
Multiple units in International Business, Management, and Business Strategy delivered to EMBAs, MBAs, MSc, and BSc students at QUT, Bond University, and Southern-Cross University.
Delivered units: International Logistics Management / International Business / Intl., Logistics / International Business Strategy / Operations & Supply Chain / Global Business & Leadership / Doing Business in the EU / Strategy & Leadership / Doing Business Globally / International Marketing / Global Business / Introduction to Marketing / Strategic Management / Cross- Cultural Management / Concepts of Strategy / Cross-Cultural Strategy / Business Strategy / Cross-Cultural Management & Strategy.
Experience
CEO [Swedish Pharma]
KAM [Telenor]
Solution Sales Manager [Intermec Technologies]
Regional Manager [Intermec Technologies]
Platoon Medic [Swedish Armed Forces]
Publications
QUT ePrints
For more publications by Lars, explore their research in QUT ePrints (our digital repository).
Supervision
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I am currently accepting research students for Honours, Masters and PhD study.
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