Supervisors
Dr Alireza Nili
- Position
- Senior Lecturer in Service Science
- Division / Faculty
- Faculty of Science
Overview
Artificial intelligence (AI) technologies are automating service delivery in many sectors. Businesses have shown interest in using these technologies for delivering complex services in a way that meet the unique needs of customers. The technology gained more popularity particularly during Covid-19 outbreak, as it helped organisations to become more efficient in service delivery and increased service availability for customers / service applicants. However, gaining managers’ and users’ trust in these systems has always been a significant challenge. Particularly, managers and designers experience uncertainties when it comes to design and deployment AI technologies. What can we do to minimise these uncertainties and gain users’ trust in AI technologies?
Research activities
Collecting and analysing qualitative data, such as interviews, focus groups and workshops with managers and designers.
Outcomes
A theoretical framework and a set of design guidelines for managers and designers will be produced.
Scholarships
You may be eligible to apply for a research scholarship.
Explore our research scholarships
Keywords
Contact
Contact the supervisor for more information.