QUT offers a diverse range of student topics for Honours, Masters and PhD study. Search to find a topic that interests you or propose your own research topic to a prospective QUT supervisor. You may also ask a prospective supervisor to help you identify or refine a research topic.
Found 14 matching student topics
Displaying 13–14 of 14 results
Regulatory mode and the endowment effect
Consumers often demand a higher price for items they own, than what they would be willing to pay to buy the same item (Kahneman et al., 1990). This effect is commonly known as the endowment effect. While the endowment effect is well established (e.g. Bar-Hillel & Neter, 1996; Chan, 2015; Horowitz & Mcconnell, 2002), and some studies have attempted to explain it by considering the effects of psychological ownership (Kirk et al., 2015), there are still questions about when, for …
- Study level
- PhD, Master of Philosophy
- Faculty
- Faculty of Business and Law
- School
- School of Advertising, Marketing and Public Relations
The demise of the ethical shopper: shifting non-ethical consumption to ethical behaviour
Brand manufacturers continue to be concerned with consumers' moves toward cheaper, private label grocery products, such as $2 milk. In Australia, and globally, supermarket retailers continue to increase their proportion of private label products. Australia's largest food retailer, Woolworths, in November 2011 reported to shareholders their plans to double the proportion of private label, house brand products to 35% of their range.The purpose of this research would be to identify and explore the extent of ethical and socially responsible (ESR) …
- Study level
- PhD, Master of Philosophy, Honours
- School
- Please select a school
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