Real-world learning
'My time at QUT was transformative, especially due to the internship I completed as part of the work integrated learning unit, and the extensive practical assessments integrated into the curriculum. The opportunity to create real-world business strategies, such as internationalisation and global marketing plans, was invaluable. These experiences prepared me for the challenges of the global business environment and have been pivotal in shaping my professional journey.'
International business and communication graduate
Real-world learning with the Australian Grand Prix Corporation
As part of the final year Bachelor of Business capstone unit, QUT Business School students had the ultimate opportunity to tackle a real-world problem for the Australian Grand Prix Corporation (AGPC). Responsible for delivering two of Australia’s most iconic motorsport events - the Formula 1 Australian Grand Prix and the Australian Motorcycle Grand Prix (MotoGP) - the AGPC asked more than 600 final-year business students to think big and devise innovative strategies to attract more international visitors to these sell-out spectacles. The top three performing teams were flown down to Melbourne to pitch their solutions directly to AGPC’s C-Suite and stakeholders from Tourism Victoria.